Would it be unseemly to admit that I hope my book, due out in October, will be reviewed in USA Today? Yes, unseemly, in a number of ways. But since I’ve already committed the offense by raising the question, let me add that I also hope the review begins with these words: Essential. Drop what you’re doing and read this book now. I like this opening for two reasons. One, it’s quite favorable. Two–and this is the point I’m moving toward–it doesn’t give anything away. And considering the amount of space allotted to book reviews in USA Today, after these Read more